Kind Society

Ice face masks: how to use a cold face mask

How to use an ice face mask: how long to chill it, how long to wear it, and why a gel mask beats ice cubes. A quick, cooling wake-up for puffy mornings.

Hydrating lip masks: how to use them and what to look for

How long to leave a lip mask on, how often to use one, and what makes a good hydrating lip mask. Plus how to get softer, smoother lips before lipstick.

How long should you leave under-eye masks on?

15 minutes on clean skin, then pat in the leftover essence. When to chill them, how often to use them, and why not to sleep in them.